{"product_id":"sleek-mermaid-cowl-neck-long-sleeve-zipper-back-floor-length-prom-dress","title":"Sleek Mermaid Cowl Neck Long Sleeve Zipper Back Floor Length Prom Dress","description":"\u003cdiv\u003e\n\u003cp\u003e\nElevate your formal look with this royal purple mermaid prom dress. Designed for women who want a sleek, modern silhouette with a touch of drama, it combines soft ruching, a graceful cowl neckline, and a high-side slit for a standout evening moment.\n\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eColor\u003c\/b\u003e: Royal purple that reads rich and vibrant in person and on camera.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSilhouette\u003c\/b\u003e: Mermaid cut that hugs the figure through the bodice and hips, then flares toward the hem for elegant movement.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eNeckline\u003c\/b\u003e: Soft cowl neckline offers a flattering drape and timeless appeal.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSleeves\u003c\/b\u003e: Long sleeves provide a streamlined, sophisticated line.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBack Closure\u003c\/b\u003e: Zipper back for a secure fit and clean, seamless silhouette.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLength\u003c\/b\u003e: Floor-length design appropriate for prom, red-carpet-like events, and formal galas.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSlit\u003c\/b\u003e: High side slit adds a dynamic touch and ease of movement while dancing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFabric \u0026amp; Fit\u003c\/b\u003e: Non-stretch fabric that contours with a tailored fit; please refer to the size chart to choose the right size.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eStyling\u003c\/b\u003e: Pair with silver accessories to beautifully complement the rich purple hue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eOccasions\u003c\/b\u003e: Ideal for prom, bridal showers, upscale parties, masquerade balls, and other formal events.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\nThis gown addresses the desire for a polished, flattering formal look that’s easy to wear through full evening events. The non-stretch fabric provides a sleek, secure silhouette, while the cowl neckline and long sleeves balance coverage with elegance. The back zipper ensures effortless dressing, and the high slit grants freedom of movement for dancing and social moments. With its bold color and refined details, this dress is a versatile choice for prom, formal dances, or white-tie affairs when you want to make a memorable impression.\n\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Veloura Dress","offers":[{"title":"US 2 \/ UK 6 \/ EU 32","offer_id":51494291702050,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 4 \/ UK 8 \/ EU 34","offer_id":51494291734818,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 6 \/ UK 10 \/ EU 36","offer_id":51494291767586,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 8 \/ UK 12 \/ EU 38","offer_id":51494291800354,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 10 \/ UK 14 \/ EU 40","offer_id":51494291833122,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 12 \/ UK 16 \/ EU 42","offer_id":51494291865890,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 14 \/ UK 18 \/ EU 44","offer_id":51494291898658,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 16 \/ UK 20 \/ EU 46","offer_id":51494291931426,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 16Plus \/ UK 20 \/ EU 46","offer_id":51494291964194,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 18Plus \/ UK 22 \/ EU 48","offer_id":51494291996962,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 20Plus \/ UK 24 \/ EU 50","offer_id":51494292029730,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 22Plus \/ UK 26 \/ EU 52","offer_id":51494292062498,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 24Plus \/ UK 28 \/ EU 54","offer_id":51494292095266,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true},{"title":"US 26Plus \/ UK 30 \/ EU 56","offer_id":51494292128034,"sku":"FXY8121","price":125.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/7906\/9730\/files\/Sleek-Mermaid-Cowl-Neck-Long-Sleeve-Zipper-Back-Floor-Length-Prom-Dress_1.webp?v=1775375918","url":"https:\/\/www.velouradress.com\/products\/sleek-mermaid-cowl-neck-long-sleeve-zipper-back-floor-length-prom-dress","provider":"Veloura Dress","version":"1.0","type":"link"}