{"product_id":"elegant-mermaid-sweetheart-off-the-shoulder-closed-back-floor-length-prom-dress","title":"Elegant Mermaid Sweetheart Off the Shoulder Closed Back Floor Length Prom Dress","description":"\u003cdiv\u003e\n\u003cp\u003eShine at prom and upscale evenings in this navy crepe mermaid dress, crafted for women who crave a refined, fashion-forward look with timeless elegance. The sweetheart off-the-shoulder neckline paired with a closed back creates a graceful silhouette that feels both contemporary and classic.\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eColor\u003c\/b\u003e: Rich navy crepe fabric that drapes smoothly and photographs beautifully.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSilhouette\u003c\/b\u003e: Mermaid shape with a sculpted bodycon bodice that flares into a floor-length skirt with a subtle train.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eNeckline\u003c\/b\u003e: Sweetheart, off-the-shoulder neckline to highlight the collarbone and shoulders.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBack\u003c\/b\u003e: Closed back for a clean, elegant line from shoulders to hem.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eClosure\u003c\/b\u003e: Hidden zipper ensures a secure, seamless fit.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFabric\u003c\/b\u003e: Non-stretch crepe provides structured, polished drape and lasting shape.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLength\u003c\/b\u003e: Floor-length gown with a delicate train for formal occasions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eOccasions\u003c\/b\u003e: Ideal for prom, formal dances, red carpet events, upscale parties, masquerade balls, and evening galas.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFit Notes\u003c\/b\u003e: Please refer to the size chart to select the best fit, since the fabric has no stretch.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eAccessories\u003c\/b\u003e: Looks striking with silver jewelry and a sleek clutch (accessories shown in images are not included).\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eThis dress fuses confident structure with feminine movement. The non-stretch crepe holds its shape through a full evening—from pre-dance photos to the final bow—while the mermaid flare creates a balanced silhouette that adapts to various heights and body types. The off-the-shoulder neckline enhances posture and adds a touch of romance, while the closed back maintains a refined line from neckline to hem. Pair with silver accessories to elevate the chic, photo-ready look and feel prepared for any formal occasion from prom to white-tie events.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Veloura Dress","offers":[{"title":"US 2 \/ UK 6 \/ EU 32","offer_id":51493952454946,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 4 \/ UK 8 \/ EU 34","offer_id":51493952487714,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 6 \/ UK 10 \/ EU 36","offer_id":51493952520482,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 8 \/ UK 12 \/ EU 38","offer_id":51493952553250,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 10 \/ UK 14 \/ EU 40","offer_id":51493952586018,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 12 \/ UK 16 \/ EU 42","offer_id":51493952618786,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 14 \/ UK 18 \/ EU 44","offer_id":51493952651554,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 16 \/ UK 20 \/ EU 46","offer_id":51493952684322,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 16Plus \/ UK 20 \/ EU 46","offer_id":51493952717090,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 18Plus \/ UK 22 \/ EU 48","offer_id":51493952749858,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 20Plus \/ UK 24 \/ EU 50","offer_id":51493952782626,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 22Plus \/ UK 26 \/ EU 52","offer_id":51493952815394,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 24Plus \/ UK 28 \/ EU 54","offer_id":51493952848162,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true},{"title":"US 26Plus \/ UK 30 \/ EU 56","offer_id":51493952880930,"sku":"FXY8648","price":137.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/7906\/9730\/files\/Elegant-Mermaid-Sweetheart-Off-the-Shoulder-Closed-Back-Floor-Length-Prom-Dress_1.webp?v=1775366235","url":"https:\/\/www.velouradress.com\/products\/elegant-mermaid-sweetheart-off-the-shoulder-closed-back-floor-length-prom-dress","provider":"Veloura Dress","version":"1.0","type":"link"}