{"product_id":"dramatic-mermaid-strapless-sleeveless-ruched-side-floor-length-prom-dress","title":"Dramatic Mermaid Strapless Sleeveless Ruched Side Floor Length Prom Dress","description":"\u003cdiv\u003e\n\u003cp\u003e\nThis Dramatic Mermaid Strapless Sleeveless Ruched Side Floor Length Prom Dress is designed for women who want a bold, glamorous prom or formal-night look. Its sleek mermaid silhouette and clean, strapless neckline create a powerful, stage-ready presence that moves with confidence.\n\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eSilhouette\u003c\/b\u003e: Mermaid cut that hugs the body's curves and flares at the hem for a dramatic, hourglass look on the floor.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eNeckline\u003c\/b\u003e: Strapless design that highlights the shoulders and collarbone with a modern, fearless edge.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSleeve Style\u003c\/b\u003e: Sleeveless construction for a streamlined, contemporary aesthetic and breathable comfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDetailing\u003c\/b\u003e: Ruched side adds texture and feminine contouring, enhancing natural shape without bulk.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLength\u003c\/b\u003e: Floor-length dress that delivers a formal, polished appearance suited for prom and upscale events.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eFabric \u0026amp; Fit\u003c\/b\u003e: Non-stretch fabric chosen for structured drape and lasting shape; size should align with the provided size chart for the best fit.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eClosure\u003c\/b\u003e: Backless design with discreet closure to maintain a sleek, uninterrupted line.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eOccasions\u003c\/b\u003e: Ideal for prom, bridal showers, red carpet events, masquerade balls, white-tie affairs, formal corporate gatherings, and special guest appearances.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eWhat’s Included\u003c\/b\u003e: Dress only—accessories shown in pictures are not included.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\nThis dress is tailored for those seeking a show-stopping, self-assured look. The ruched side detail adds a touch of elegance and movement, while the backless, strapless configuration lends a striking, timeless silhouette. Because the fabric has no stretch, finding the right size via the chart ensures the dress contour flatters you exactly where it matters—across the bust, waist, and hips—so you can feel confident as you glide through the room. Pair with metallic heels and minimal jewelry to let the dress shine, and consider fashion tape or adhesive for added security with a backless style.\n\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Veloura Dress","offers":[{"title":"US 2 \/ UK 6 \/ EU 32","offer_id":51495837761826,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 4 \/ UK 8 \/ EU 34","offer_id":51495837794594,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 6 \/ UK 10 \/ EU 36","offer_id":51495837827362,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 8 \/ UK 12 \/ EU 38","offer_id":51495837860130,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 10 \/ UK 14 \/ EU 40","offer_id":51495837892898,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 12 \/ UK 16 \/ EU 42","offer_id":51495837925666,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 14 \/ UK 18 \/ EU 44","offer_id":51495837958434,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 16 \/ UK 20 \/ EU 46","offer_id":51495837991202,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 16Plus \/ UK 20 \/ EU 46","offer_id":51495838023970,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 18Plus \/ UK 22 \/ EU 48","offer_id":51495838056738,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 20Plus \/ UK 24 \/ EU 50","offer_id":51495838089506,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 22Plus \/ UK 26 \/ EU 52","offer_id":51495838122274,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 24Plus \/ UK 28 \/ EU 54","offer_id":51495838155042,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true},{"title":"US 26Plus \/ UK 30 \/ EU 56","offer_id":51495838187810,"sku":"FXY5904","price":102.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/7906\/9730\/files\/Dramatic-Mermaid-Strapless-Sleeveless-Ruched-Side-Floor-Length-Prom-Dress_3_2.webp?v=1775418121","url":"https:\/\/www.velouradress.com\/products\/dramatic-mermaid-strapless-sleeveless-ruched-side-floor-length-prom-dress","provider":"Veloura Dress","version":"1.0","type":"link"}